Make Friends

Creating a great radio station is remarkably similar to creating a great personal relationship with an individual.

• You introduce yourself
• You are friendly
• You share common interests in music & topics
• You want the other person to like you
• They know how to reach you
• You want to get to know them more
• You want them to spend more time with you
• You give them things
• You frequently reassure them how you feel about them
• You want them to depend on your relationship
• You want to make life better for them

You aren’t really a radio DJ…you are a relationship builder!